2/17/2024 0 Comments Snap yahoo finance![]() ![]() Snapchat has unveiled a set of new updates for its app, with a focus on enhancing the protection of teenage users. Quote Snapchat’s New Updates to Boost Daily Active Users Globally Snapchatters are able to participate in the Phantom House mystery on Snapchat, alongside their beloved creators, from Oct 8. Additionally, there was a live activation allowing SNAP’s partners to personally experience the Halloween enchantment on Snapchat. Phantom House will come during Advertising Week New York through a takeover of out-of-home spaces, featuring other prominent brands as well. Snapchat highlights that 80% of Snapchatters intend to use the platform during Halloween, presenting it as an exciting way to embrace the spooky season and generate some thrilling enjoyment through a mystery that can only be unraveled with the assistance of Snapchatters. They can share their experiences with friends using AR Lenses and AI-generated Dreams selfies inspired by the Phantom House. Snapchatters can follow the story weekly and contribute to the adventure by assisting the creators in gathering clues and solving puzzles. In this series, digital creators like Tony Talks, Sofie Dossi and Ezee will be featured as they race against time to escape the Phantom House. SNAP recently launched an immersive Halloween experience spanning across Snapchat’s Chat, Camera, Stories and Spotlight tabs.
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